Culture & sci-tech integrated industry
Four industrial clusters - animation & video games, digital publication, advertising & exhibition and Internet cultural information service will be fostered in Zhangjiang National Innovation Demonstration Zone. Efforts will be made to bring in leading producers of animations and video games to support the development of SMEs.
Common technologies and related key issues, such as business modes, industrial standards and key technologies for digital publication will be developed to promote the traditional publication industry. The zone will support the development of advertising and creative firms and encourage more international exhibitions to be held in the park. A more complete industrial chain that ranges from content materials to receiving terminals of online audio and video programs will be set up to drive the development of multi-media studios, video distribution and interactive TV media.